10 Essential Blogging Tools

By , March 10, 2017 9:28 am


Add these tools, tested and used by an award winning blogger, to your blog and watch your readership grow

blog, blogging tools, blog optimization

Copyright 2006 John Jantsch

So, you finally decided to take the blog leap. You’ve heard all about the marketing and search benefits so you stepped up to the plate and signed up for a TypePad, MovableType or WordPress blog software package and now you’re a blogger.

Okay, now what? Add the ten essential blogging tools listed below and you will also be well on your way to creating and promoting a blog that is a powerful marketing tool. I’ll explain the use of the tool and offer some suggestions, including the tools I use on my own blogs including the DuctTapeMarketing blog.

Feed reader

The best way to learn about blogs and blogging is to read, or at least scan, lots of blogs. One of the wonders of blogs is that you can have every new post from every blog you want to read delivered to your desktop or to online location via RSS, so you can easily read and scan the posts of many blogs in a very short time. Newsgator is a good online choice for feed reading and also has a version that integrates with Outlook. I use a free online service know as Bloglines. http://www.bloglines.com

Subscriber center

You need to make it easy for your blog visitors to subscribe to your blog’s RSS feed ?so they can read your blog in their favorite feed reader. The best way to do this is to go to FeedBurner and burn your own RSS feed their and use the tools they provide to set up automatic subscriber links so people who want to use Bloglines, Google Reader, MyYahoo or Pluck, for instance, can click on one button to subscribe. Tech types can figure this out without the buttons but why not make it easy for anyone to figure out.

Side note ?subscribe to each of these yourself and you will force some blog spiders to visit your site. http://www.feedburner.com

Email subscription option

A lot of people will never get the whole feed thing, but everyone gets email. Create an option for people to subscribe by giving you their email address ?they will simply receive your blog posts like an email message. FeedBurner offers this service for free. FeedBlitz is another option or, if you already have an autoresponder email list service they may offer this service. AWeber offers this and helps me integrate these blog email subscribers into my other mailing lists.

Blog and RSS directories

There are hundreds of blog and RSS directories and getting listed in many can be a good thing. I use a piece of software called RSS Submit, but you can also visit Robin Goode’s frequently updated list and submit your blog and feed by hand.

Hint: subscribe to the RSS feed he offers and you will be notified when new directories are added.

Ping service

Pinging is a term used for letting the various blog and RSS directories know when you have posted new content. Again, FeedBurner offers this as an automatic option called PingShot and you should activate it. PingGoat and Ping O Matic are other options but they require that you visit and update your record each time you post new content.

Bookmark manager

As you surf around the web or hop from blog to blog you may find sites that you want to point out to your readers. Online bookmark managers allow you to bookmark and categorize web and blog pages as you collect them and are a great tool for managing all of the stuff you find on the web. I use del.icio.us but BlinkList does a fine job as well. http://del.icio.us

Blog stats

I like to track a few key stats in real time because it shows what other blogs might be linking to you or posting about your blog. A lot of people just like to track this kind of thing for fun and frequently visit sites like Technorati. I like to track it for networking opportunities. I use a tool called MyBlogLog because it allows me to see where traffic is coming from but also tracks what links on my blog visitors are clicking on. It’s amazing how this data can help you write more effectively. (MyBlogLog also ranks your links so visitors can see which links on your site are the most popular.)

Desktop posting

With most blog software you must go online and post using a set of tools provided by the blog software. Many bloggers like to use a desktop application to create and submit their posts as it gives them some extra tools and allows them to more easily integrate content and files on their computer. http://w.blogger.com

I use w.blogger but also like Performancing, Qumana and ecto (apple folks) (w.blogger also doubles as a really simple HTML editor.)

Tell a friend script

My blog software (pMachine) has a feature that allows a reader to click a link and send the post to a friend. This tactic brings me lots of readers. You might try looking here for some simple scripts that do that same

Republish your feed headlines

The ability to republish your blog posts on other web pages, sites you own or sites of strategic partners is a great way to expose folks to you blog content. One more time we turn to FeedBurner for a painless way to republish your blog post to any web page you choose with something they call BuzzBoost

7 Article Tips to Improve Traffic

By , March 8, 2017 5:38 pm


Writing Articles is one of the best ways to improve traffic. Here are some tips to improve traffic and to attract readers.

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7 Article Tips to Improve Traffic
*Write a review on a book, experience, movie, radio show, or something you really liked. People like sincere reviews.
*Write tips on something you really know. You don’t have to do much research. It can be something you heard about recently, some opinions and advice, any bit of inputs. People love tips!
*Pick out a few questions people want to know the most. Do a little bit of research and answer their questions. They’ll love you for it.
*Write like you are talking. It can be very casual and may be more interesting for people to read. You don’t have to be an expert in writing, but just write whatever comes to mind.
*Choose a topic that is in less competition with other articles. Instead of home based business, you could write “how to start a home based business?or “How to find an online business that really works?
*Give readers an introduction to what you’re going to tell them. Once you caught their attention, tell them in the body paragraph.
*Write a brief paragraph about you at the end of the article. This will help people know you better. If you are writing more articles, what is a better way than introduce yourself first?
Hope these tips help. Good luck.

Sam Kung

Boost Your Online Revenue With a Niche Blog

By , March 5, 2017 10:21 am


You already know how valuable blogging can be to increasing the visibilty and value of your online business. Consider adding a niche blog to the mix to boost you revenue opportunites.

Boost Your Online Revenue With a Niche Blog

You already know how valuable blogging can be to increasing the visibility and value of your online business. Having a niche blog is something that can be profitable and easy, or challenging and difficult depending on how you handle the day to day posting. Niche blogs are typically blogs related to one or more specific industries or fields, including hobbies, illnesses, and sports. The more niche, or in-depth a blog is, the harder it might be for people not involved in that niche to get into it. However, people who are interested in the topic will become very loyal because they will find the connection very valuable. It is for this reason that one must think about the best way to make the most out of niche blogs, and finding the right niche is a good start.

Create A Business Card That Sells and is Effective

By , March 5, 2017 6:11 am


Why does your business need a business card?

corporate identity, logos, branding

Business card is a powerful piece of card handed out to your clients or given to you by someone which has all that information in such a small space. Business cards are an important part of any business and that gives a first impression of your business to anyone. So customize the card in such a way to make a good impression about it to others.

Create a business card that conveys a sense that you are by your name, name of the business, description of your business and other contact information so that they remember you.

Design steps of a effective business card:- First of all you should be aware of what would you like to have on the business card to convey others about you. You want to focus on the identity of your business right. So you need your name, business logo, email ID, web & postal address and finally the telephone no on it.

Second step is the look of the card ?Go around with the cards in your collection which was handed over to you by your friends, relative, clients even strangers and have a good idea which impress you the most. I don’t say to clone it or borrow their idea but keep in mind which one stand out and which concept will suit you best.

The third and final step is the style ?once you got an idea what you want. Work on the style of your business card for example if you are running a funeral home and having flashy picture on your card it won’t convey a good impression. The basic example is to have a simple designed one with information about you and your business is clear and prominent.

Your business card should have the same color and design of what you have on your other marketing materials like, brochure, stationery website. Utilize the space of your card cleverly and display your information which is essential and not any unwanted information which send out a wrong message.

A business card can do more than to improve your business it can also serve as a reminder of an appointment also a direction to your work place. So the key to a successful business card design is sensible design and what you convey on the card.

Continuously Moving Your Marketing Forward

By , March 1, 2017 7:28 pm


If you want to achieve true small business growth, you need to continuously move your marketing forward. This article reveals four simple ideas to keep your marketing constantly moving forward.

small business marketing, marketing tips, marketing ideas, marketing strategy

Marketing is an ongoing journey for your business.

That might seem like an obvious statement, but the actions of many small business owners might indicate otherwise. For many you build a web site, or create a brochure, or go to a few networking events and then you wait for results to happen. Effective marketing rarely works like that.

It takes regular and consistent effort to keep your pipeline full of good high-quality leads that you can work on converting into paying clients. It doesn’t have to be an all-consuming effort, but it does take consistent effort.

Here are four ideas for continuously moving your marketing forward:

Study up on marketing. There is no shortage of resources out there including books, audio programs, tele-classes, courses, etc. Look for the ones that offer proven, hands-on strategies and tactics, not get-rich-quick schemes.

Form or join a “think tank” or “mastermind group.” Find a group of people who will care just as much about your success as you do (and that you’ll care about their success). This isn’t just a group of friends who will tell you what you want to hear, but a group that will hold you accountable and support you.

Attend talks and workshops regularly. If you go an participate fully, you’ll often get just a much from the other participants as you will from the talk itself. Brainstorm with those you meet and find out what’s working for them in their business.

Get hands-on assistance. Working with a marketing coach or consultant who can help you focus, set goals, prioritize, create action plans, and help hold you accountable could be one of the best investments you make in your business.

Support from outside resources like these can help you shift your mindset and make marketing the ongoing journey it needs to be.

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